When you start a new business

Designing your website is usually the first thing you do. You focus all your attention on creating a working and appealing website that is user friendly and offers an easy to use interface for customers. Once your website is done, do you just sit back and wait for customers to arrive?

Waiting passively and putting very little effort into advertising, is the biggest and most common mistake many new business owners make. They spend thousands of dollars on creating a website, and neglect to set aside a realistic advertising budget. It is virtually impossible to generate sales without any visitors.

This is where IMA Online Solutions can help you.

We know that as a new start up company you don’t have extra cash to waste. You need an advertising budget but you don’t want to waste your money advertising to the wrong audience. You want to get the most exposure for your advertising dollar. We can help you get the biggest bang for your buck, by channeling your budget dollars to the places online that will send you the most potential customers.

How we can help you

1. We do market research to see if the products or service you are offering has the potential to be successful by assessing the probability of customers actually being interested in what you have to offer.

2. Once we have determined your business to be likely to succeed, we will assess your website and offer you advice on how to improve your website, if needed.

3. We will check how easily your site can be found on search engines, and offer you opportunities to improve your search engine ranking.

4. We will determine what your target audience is and provide you with ad placement on websites that offer the right targeted audience for your products or service.

5. We will give you advice on how to use social media to open a dialogue, collect email addresses, and get feedback from potential customers.

6. Once you have begun advertising, we will keep close tabs on your campaign by tracking click through rates, and page impressions. We will keep in close contact with you, and provide you with a report of how well your banners are doing on each site.

Your individual needs will vary. If you are just starting out, or are an already existing company that could use a boost in sales, we can help you. You can choose how much of our services you want to use.